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Water-based

Water-based vs oil-based hair serum: how they behave on fine hair

Two drops on a pane of glass, lit from the side: one a clear round bead, one a golden oil drop spreading thin

Water-based vs oil-based hair serum comes down to where the product is meant to end up. A water-based serum absorbs into the scalp and dries down without a film, so it suits roots and fine hair. An oil-based serum coats the hair fibre, adding slip and shine, so it suits dry ends, thick hair and curls. Many routines use both, in different places.

The two are sold side by side, often in identical dropper bottles. What a water-based hair serum is, and how to tell from the bottle covers identifying them. This piece covers behaviour: how each base acts once it is on a head, why fine hair reacts so differently from coily hair, where silicone serums fit, and when oil is the better product.

The short version

  1. The base is whatever leads the list on the back of the bottle. Water at the top means water-based. An oil, butter or ester at the top means oil-based.
  2. Water-based belongs on the scalp. It dries down, leaves the roots as they were, and can go on between washes.
  3. Oil-based belongs on the lengths and ends. It smooths and shines, and it stays until shampoo removes it.
  4. Fine, straight hair shows oil fastest. Keep oil-based serums well away from its roots.
  5. Silicone serums are a separate kind. They behave like a lighter oil on the lengths and are not scalp products either.

What makes a serum water-based or oil-based

"Serum" is a commercial word with no fixed recipe behind it. What decides how a serum behaves is its base, the material that makes up most of each drop. In the US, the components of a cosmetic have to be declared in descending order of predominance,1 and anything present above one percent has to follow that order.2 So the top of the list on the back of the bottle tells you the base, and the base tells you most of what you need to know.

Water-based serums

Water leads, usually followed by a humectant such as glycerin or propanediol, then plant extracts, peptides or other actives, then preservatives and pH adjusters. Humectants attract and hold water, and glycerol is described in the dermatology literature as the most effective of them.3 Once applied, the water evaporates, and what was dissolved in it stays on the skin. Nothing is left to coat the hair either side of the part.

Oil-based serums

There is usually no water at all. The list opens with plant oils such as argan, jojoba or coconut, or with oil-like esters, often followed by fragrance and a vitamin or botanical oil in small amounts. Oils do not evaporate. They spread over the hair surface and stay there until a surfactant, meaning shampoo, lifts them off.4

How each behaves on the scalp and on the lengths

The scalp and the hair on it are two different materials, and most of the confusion about serums comes from treating them as one.

On the scalp

The scalp is skin, and unusually oily skin. Sebaceous glands are particularly dense there, reaching 400 to 900 glands per square centimetre on the scalp and forehead, against far fewer on the limbs.5 It already makes its own oil every day.

An oil-based serum adds more oil to what is already there. On a scalp that runs dry, or hair washed every week or two, that can feel comfortable. On a scalp that is shiny by the evening, it brings the greasy look forward by a day. A water-based serum adds none: the water goes, and the scalp's own sebum is the only oil left.

On the lengths and ends

The lengths are not skin. They are keratin fibre that has been washed, brushed, heated and sunned for as long as it has been on the head. A review of hair cosmetics describes weathering as the progressive degeneration from the root to the tip of the hair.4 One study cut hair into five segments from root to end and found the hair's own surface lipids and its tensile strength both decreased towards the tip.6

This is where oil earns its place. The same review notes that a film of oil can mask the lifted scales of the cuticle, and that some oils penetrate the fibre and reduce the amount of water it absorbs, which lowers the repeated swelling and drying known as hygral fatigue.4 In one laboratory study, coconut oil was the only one of three oils tested that reduced protein loss from hair, used before or after washing; mineral oil and sunflower oil did not.7 The authors worked for a company that sells coconut hair oil.

A water-based serum on the lengths does very little of this. It dries down and leaves no film, which is the whole point of it on a scalp and the reason it adds no slip or shine to an end.

Water-based and oil-based serums are not two strengths of the same thing. One is built for skin, the other for fibre, and most routines need some of each.

Water-based hair serum for fine hair: why the base matters more

Fine hair magnifies every difference between the two bases. Each strand is light, so a film of oil is a larger share of its weight, and a slick root collapses against its neighbours. When roots lie flat, more scalp shows along the part.

The review of hair cosmetics notes that fine straight hair transports sebum very well, while curly, coarse hair resists the clumping and limpness that follow.4 On fine, straight hair, oil travels down from the scalp quickly on its own. Add an oil-based serum near the roots and it travels the same way. The review also observes that leave-on products on straight virgin hair may cause an oily look and dull the hair.4

So for fine hair the rule is simple. Use a water-based serum at the scalp. If the ends need oil at all, use one drop, warmed between the palms and pressed onto the last few inches, never higher. We go through the technique side of this in why a scalp serum can make hair greasy.

Close view of fine, straight light-brown hair moving freely in soft light
Fine, straight hair carries oil down from the roots on its own. Anything oily added near the scalp travels the same way.

Thick, curly and coily hair

Sebum has difficulty moving down a curly fibre, which is why the same review describes combing and brushing as a way of distributing it along curly hair.4 The scalp may be oily while the lengths get almost none of it.

The American Academy of Dermatology suggests that dry, textured, curly or thick hair is shampooed when needed, at least once every two to three weeks, and that conditioner goes on the entire length rather than just the ends.8 On those lengths an oil-based serum is often the most useful product in the routine. On the scalp, the choice is more personal: some people with coily hair like an oil there between long wash intervals, others prefer a water-based product that does not add to buildup.

Oily scalp or dry scalp: which base fits

An oily scalp and an oil-based scalp product work against each other. The AAD's advice is that straight hair with an oily scalp may need shampooing every day.8 Every drop of oil added at the roots shortens the time before the next wash. A water-based serum is the version that fits between washes, because there is nothing in it for the next shampoo to remove.

A scalp that feels tight or dry is the fair case for oil, as long as it goes on before a wash, so the shampoo takes it away. We cover the timing in rosemary oil before or after washing hair, and it applies to any scalp oil. After the wash, a water-based serum with a humectant near the top is the lighter way to leave something on.

Styling and layering

Water-based serums go on early. They are applied to the scalp, need a minute or two to dry down, and leave no film, so they do not change how a mousse grips or how a blow-dry lifts the roots.

Oil-based serums go on late. They are finishing products for the lengths, usually after styling or on dry ends, and anything put on top of an oil sits on the oil. The AAD recommends low or medium heat and a product to protect hair from heat;8 that protectant goes on before the heat, and an oil, if used at all, is the last step. The full order, including leave-ins and heat protection, is in hair oil or serum: which one goes on before the other.

Water-based vs oil-based vs silicone serum, side by side

Water-based serum Oil-based serum Silicone serum
Leads the list Water, then a humectant A plant oil or an ester A silicone, such as cyclopentasiloxane or dimethicone
Feel on application Runs like water, dries down in a minute or two Slow, slippery, visible sheen Silky, spreads fast, feels lighter than oil
Where it belongs The scalp Lengths and ends Lengths and ends
At the roots of fine hair Leaves them as they were Flattens and darkens them Can coat and weigh them down
On dry ends Little effect on slip or shine Smooths and adds shine Smooths, adds shine, reduces friction
How it comes off Nothing to remove Shampoo Shampoo, sometimes a clarifying one
When in the routine After washing, or between washes Pre-wash, or as a finish On damp lengths before drying, or as a finish
Suits Fine hair, oily scalps, daily use Thick, curly, coily or very dry lengths Frizz, humidity, heat styling

Silicone hair serum vs water-based: the other kind of serum

A large share of what is sold simply as "hair serum" is neither water-based nor oil-based in the plant-oil sense. It is silicone. The review of hair cosmetics calls dimethicone the most widely used silicone in hair care, adsorbing onto the hair surface and protecting the shaft from abrasion.4 A dermatology review of shampoos and conditioners describes silicones as superior to natural oils in film formation, shine and lustre.9

The reason silicone serums feel lighter than oils on application is usually a volatile silicone. Cyclopentasiloxane spreads rapidly on skin and hair, and the European Commission's consumer safety committee reports that it evaporates from skin or hair within four to twelve hours.10 It helps the serum spread, then leaves. What stays is the heavier silicone, as a film.

That film is very good at its job and has the same limit as oil. Silicones can be so substantive to hair that they are difficult to remove,4 and styling polymers that build up over repeated use can leave hair looking dull and feeling harsh, which is what deep cleansing shampoos exist for.9 A silicone serum is a lengths product. On the scalp, or at the roots of fine hair, it coats exactly as an oil would.

How to read the list in ten seconds

  1. Top line. Water, or something else? If it is not water, the serum is oil-based or silicone-based, whatever the front says.
  2. Next five lines. Look for words ending in "oil", butters, esters such as caprylic/capric triglyceride, and names ending in "-cone" or "-siloxane". Any of these near the top means a film.
  3. The directions. "Apply to the scalp" or "apply to the ends" tells you which job the formula was built for.

For why the word "serum" itself tells you so little, serum, oil, tonic, essence goes through the vocabulary.

When an oil serum is the better choice

None of this makes oil the lesser product. It is the better choice in several places:

  • The ends of long hair. The oldest, most weathered part of the fibre, with the least of its own surface lipid left.6
  • Very dry, curly or coily lengths, where scalp oil does not travel and conditioner already goes the full length.8
  • As a pre-wash step, where the shampoo that follows takes it away again. This is the setting in which coconut oil reduced protein loss in the laboratory study.7
  • Frizz and shine, where a thin film over lifted cuticle scales is the visible result people want.4
A few clear drops of liquid resting on the fingertips of an open hand in soft daylight
A water-based serum goes on the scalp with the fingertips. Oil goes on the ends with the palms.

Using both without greasy roots

Divide the head. Water-based on the scalp, applied along parted rows and massaged in with the pads of the fingers. Oil or silicone on the ends, warmed between the palms and pressed in from the bottom up. Apply the scalp serum before you touch the oil, so oily fingers never reach the roots.

For hair that is greasy at the roots and dry at the ends, greasy roots and dry ends: a routine for both at once builds a full week around that split.

Common questions

Is a water-based serum better for fine hair?

At the scalp and roots, usually yes. Fine, straight hair carries oil down from the roots easily, so an oil-based serum near the scalp shows quickly as flat, darker roots. A water-based serum dries down without a film. On the very ends, fine hair can still take a single drop of oil if the ends feel dry.

Which is better, water or oil based serum?

Neither, in general. In the oil based vs water based serum question, each does a different job. Water-based serums suit the scalp, oily scalps and anyone who wants a daily step that does not change their styling. Oil-based serums suit dry ends, thick hair and curls, and pre-wash routines. The better question is where the serum is going.

Can I put an oil-based serum on my scalp?

You can, and some people with dry scalps or long wash intervals like it. The trade-off is that oil stays until shampoo removes it, so it shortens the time before roots look greasy. Using it before a wash, rather than after, avoids most of that.

Does a water-based serum need to be washed out?

Generally not. Most are leave-on products, applied to the scalp and left until the next wash. Some ask for a minimum time on the scalp before washing, so check the directions. There is no oil film for shampoo to remove, which is why they fit between washes.

Is a silicone serum the same as a hair oil?

No, though they do similar jobs. Both form a film on the hair surface that smooths and adds shine. Silicone serums often contain a volatile silicone that evaporates after application, so they feel lighter going on. Both belong on the lengths, and both can build up over time.

Can I use a water-based serum and a hair oil on the same day?

Yes. Put the water-based serum on the scalp, let it dry down for a minute or two, then put a small amount of oil on the ends. Apply the serum before you handle the oil so that no oil reaches the roots on your fingers.

Ours

Both of our serums are the water-based kind. Each leads with water, then glycerin, and neither contains an oil or a silicone. Both have no added fragrance. Max Density is the morning serum and goes onto a clean scalp, left on at least one to two hours before washing. Max Growth is the evening serum, with nothing to rinse out.

Eloura Max Density botanical serum

Botanical serum

Max Density

Rosemary leads the blend: only water and glycerin come before it. Water-based, no oils, no added fragrance. Left on for at least one to two hours before washing, which makes it the morning serum. 2 fl oz.

See Max Density
Eloura Max Growth peptide serum

Peptide serum

Max Growth

Five peptides, each one printed on the bottle, in a water-based serum with no oils and no added fragrance. Nothing to rinse out, which makes it the evening serum. 1 fl oz.

See Max Growth

If you are deciding between a rosemary oil and a rosemary serum specifically, rosemary serum or rosemary oil applies the same logic to one plant. And if a serum has already left your roots flat, why a scalp serum can make hair greasy covers the technique.

Whatever the base, a serum is a cosmetic, which works on how hair looks and feels. A product sold to restore hair growth is, in US law, a drug.11

Sources

  1. US Code of Federal Regulations, 21 CFR 701.3, Designation of ingredients.
  2. US Food and Drug Administration, Cosmetics Labeling Guide. Descending order of predominance, and the one percent rule.
  3. Sethi A et al., Moisturizers: The Slippery Road, Indian Journal of Dermatology, 2016. Glycerol as a humectant.
  4. Gavazzoni Dias MFR, Hair Cosmetics: An Overview, International Journal of Trichology, 2015.
  5. Ludovici M et al., Influence of the sebaceous gland density on the stratum corneum lipidome, Scientific Reports, 2018.
  6. Duvel L, Chun H, Deppa D, Wertz PW, Analysis of hair lipids and tensile properties as a function of distance from scalp, International Journal of Cosmetic Science, 2005.
  7. Rele AS, Mohile RB, Effect of mineral oil, sunflower oil, and coconut oil on prevention of hair damage, Journal of Cosmetic Science, 2003.
  8. American Academy of Dermatology Association, Tips for healthy hair.
  9. D'Souza P, Rathi SK, Shampoo and Conditioners: What a Dermatologist Should Know?, Indian Journal of Dermatology, 2015.
  10. Scientific Committee on Consumer Safety, European Commission, Opinion on decamethylcyclopentasiloxane (cyclopentasiloxane, D5) in cosmetic products, SCCS/1549/15, 2016.
  11. US Food and Drug Administration, Is It a Cosmetic, a Drug, or Both? (Or Is It Soap?).

Eloura products are cosmetics. They are not intended to diagnose, treat, cure or prevent any condition. This article is general information about hair care and is not medical advice.

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